Management author and consultant Gary Hamel, on his Management 2.0 Wall Street Journal blog, writes about "The Facebook Generation vs. the Fortune 500". He calls this emerging, young adult generation, Generation F, to follow Generations X and Y.
Hamel lists 12 features of work-relevant social networking behavior that has implications for more traditional management practices found in large companies. Included are the following: 1. All ideas compete on an equal footing; 2. Contribution counts for more than credentials; 3. Hierarchies are natural, not prescribed..... Interesting to read some of the posted comments as well.
Saturday, March 28, 2009
Tuesday, March 24, 2009
New Business and Economics books in the Poynter Library, USFSP
New BUSINESS and ECONOMICS books in the Poynter Library, USFSP (in LC Call Number order, HB-HJ only)
February 24 – March 20, 2009
The following new business and economics books are kept on the “New Books” cart on the first floor in the library for a few weeks, and then moved to the circulating collection on the second floor, unless checked out…
A guide to econometrics / Peter Kennedy.
HB139 .K45 2008
Fatal misconception : the struggle to control world population / Matthew Connelly.
HB883.5 .C65 2008
China's dilemma : economic growth, the environment and climate change / Ligang Song and Wing Thye Woo, editors.
HC427.95 .C4557 2008
Markets of dispossession : NGOs, economic development, and the state in Cairo / Julia Elyachar.
HC830.Z7 C338 2005
A class with Drucker : the lost lessons of the world's greatest management teacher / by William A. Cohen.
HD31 .C589 2008
Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat.
HD62.4 .G474 2007
Forces for good : the six practices of high-impact nonprofits / Leslie R. Crutchfield and Heather McLeod Grant ; foreword by Steve Case.
HD62.6 .C78 2008
How do we spend our time? : evidence from the American time use survey / Jean Kimmel, editor.
HD69.T54 H665 2008
Capitalists, workers, and fiscal policy : a classical model of growth and distribution / Thomas R. Michl.
HD75 .M53 2009
Uncharitable : how restraints on nonprofits undermine their potential / Dan Pallotta.
HD2769.15 .P35 2008
The corporate takeover of Ireland / Kieran Allen.
HD2848 .A635 2007
Voice, visibility and the gendering of organizations / Ruth Simpson and Patricia Lewis.
HD6060.6 .S56 2007
Juki girls, good girls : gender and cultural politics in Sri Lanka's global garment industry / Caitrin Lynch.
HD6073.C62 S755 2007
Harlan miners speak : report on terrorism in the Kentucky coal fields / Prepared by members of the National Committee for the Defense of Political Prisoners: Theodore Dreiser [and others].
HD8039.M62 U6465 2008
Factory girls : from village to city in a changing China / Leslie T. Chang.
HD9734.C55 C53 2008
The world's scavengers : salvaging for sustainable consumption and production / Martin Medina.
HD9975.D442 M43 2007
Discovering the hidden listener : an assessment of Radio Liberty and western broadcasting to the USSR during the Cold War : a study based on audience research findings, 1970-1991 / R. Eugene Parta.
HE8697.45.S65 P37 2007
Communicating with the world of Islam / edited by A. Ross Johnson ; principal report by George P. Shultz.
HE8697.45.U6 C664 2008
U.S. trade preference programs / Government Accountability Office.
HF1756 .U5 2008
Beginning your career search : a hands-on approach to building your career portfolio /James S. O'Rourke, IV.
HF5382.7 .O77 2007
The career portfolio workbook : using the newest tool in your job-hunting arsenal to impress employers and land a great job / Frank Satterthwaite, Gary D'Orsi.
HF5383 .S27 2003
Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee.
HF5414 .K67 2008
The age curve : how to profit from the coming demographic storm / Kenneth W. Gronbach.
HF5415.127 .G76 2008
Mindful economics : how the U.S. economy works, why it matters, and how it could be different / Joel Magnuson.
HG181 .M283 2008
All the money in the world : the art and history of paper money and coins from antiquity to the 21st century / Douglas Mudd.
HG231 .M83 2006
The World Bank and the gods of lending / Steve Berkman.
HG3881.5.W57 B47 2008
A more complete list of new books at the Poynter Library can be found here.
Please let me know if there are any particular publications that you would like to see in the library collection. Thank you,
February 24 – March 20, 2009
The following new business and economics books are kept on the “New Books” cart on the first floor in the library for a few weeks, and then moved to the circulating collection on the second floor, unless checked out…
A guide to econometrics / Peter Kennedy.
HB139 .K45 2008
Fatal misconception : the struggle to control world population / Matthew Connelly.
HB883.5 .C65 2008
China's dilemma : economic growth, the environment and climate change / Ligang Song and Wing Thye Woo, editors.
HC427.95 .C4557 2008
Markets of dispossession : NGOs, economic development, and the state in Cairo / Julia Elyachar.
HC830.Z7 C338 2005
A class with Drucker : the lost lessons of the world's greatest management teacher / by William A. Cohen.
HD31 .C589 2008
Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat.
HD62.4 .G474 2007
Forces for good : the six practices of high-impact nonprofits / Leslie R. Crutchfield and Heather McLeod Grant ; foreword by Steve Case.
HD62.6 .C78 2008
How do we spend our time? : evidence from the American time use survey / Jean Kimmel, editor.
HD69.T54 H665 2008
Capitalists, workers, and fiscal policy : a classical model of growth and distribution / Thomas R. Michl.
HD75 .M53 2009
Uncharitable : how restraints on nonprofits undermine their potential / Dan Pallotta.
HD2769.15 .P35 2008
The corporate takeover of Ireland / Kieran Allen.
HD2848 .A635 2007
Voice, visibility and the gendering of organizations / Ruth Simpson and Patricia Lewis.
HD6060.6 .S56 2007
Juki girls, good girls : gender and cultural politics in Sri Lanka's global garment industry / Caitrin Lynch.
HD6073.C62 S755 2007
Harlan miners speak : report on terrorism in the Kentucky coal fields / Prepared by members of the National Committee for the Defense of Political Prisoners: Theodore Dreiser [and others].
HD8039.M62 U6465 2008
Factory girls : from village to city in a changing China / Leslie T. Chang.
HD9734.C55 C53 2008
The world's scavengers : salvaging for sustainable consumption and production / Martin Medina.
HD9975.D442 M43 2007
Discovering the hidden listener : an assessment of Radio Liberty and western broadcasting to the USSR during the Cold War : a study based on audience research findings, 1970-1991 / R. Eugene Parta.
HE8697.45.S65 P37 2007
Communicating with the world of Islam / edited by A. Ross Johnson ; principal report by George P. Shultz.
HE8697.45.U6 C664 2008
U.S. trade preference programs / Government Accountability Office.
HF1756 .U5 2008
Beginning your career search : a hands-on approach to building your career portfolio /James S. O'Rourke, IV.
HF5382.7 .O77 2007
The career portfolio workbook : using the newest tool in your job-hunting arsenal to impress employers and land a great job / Frank Satterthwaite, Gary D'Orsi.
HF5383 .S27 2003
Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee.
HF5414 .K67 2008
The age curve : how to profit from the coming demographic storm / Kenneth W. Gronbach.
HF5415.127 .G76 2008
Mindful economics : how the U.S. economy works, why it matters, and how it could be different / Joel Magnuson.
HG181 .M283 2008
All the money in the world : the art and history of paper money and coins from antiquity to the 21st century / Douglas Mudd.
HG231 .M83 2006
The World Bank and the gods of lending / Steve Berkman.
HG3881.5.W57 B47 2008
A more complete list of new books at the Poynter Library can be found here.
Please let me know if there are any particular publications that you would like to see in the library collection. Thank you,
Thursday, March 19, 2009
Data minimization.... storing and purging
News stories of data security breaches suggest that large amounts of detailed customer data can become liabilities for companies. "Data minimization" is a concept which seeks to balance company and marketer needs for detailed customer data on the one hand, with privacy and data security concerns on the other hand. Of course, one of the difficulties becomes knowing what to keep and what to toss.... and when. Wharton marketing professors Eric Bradlow and Peter Fader discussed the concept of data minimization at the Wharton Information Security Best Practices Conference and their research is summarized in a recent Knowledge@Wharton article, "Time for a Data Diet? Deciding What Customer Information to Keep -- and What to Toss"
Monday, March 16, 2009
Your secret Swiss bank accounts may be in jeopardy...
"Swiss banking as we have known it is dead," says Wharton professor Maurice Schweitzer, quoted in a recent edition of Knowledge@Emory.
"The Other Banking Drama: Those Secret Swiss Accounts" discusses a recent agreement by UBS to release client information on 250 U.S. clients. U.S. tax authorities had demanded UBS release the names of 52,000 Americans suspected of opening secret Swiss accounts to evade taxes. Although 250 is a small number, the action could still damage the trust placed in the secrecy of Swiss accounts. And if Swiss banks were to falter or fail, the global banking system would suffer more damage. The battle between U.S. tax laws and Swiss banking laws is expected to continue...
"The Other Banking Drama: Those Secret Swiss Accounts" discusses a recent agreement by UBS to release client information on 250 U.S. clients. U.S. tax authorities had demanded UBS release the names of 52,000 Americans suspected of opening secret Swiss accounts to evade taxes. Although 250 is a small number, the action could still damage the trust placed in the secrecy of Swiss accounts. And if Swiss banks were to falter or fail, the global banking system would suffer more damage. The battle between U.S. tax laws and Swiss banking laws is expected to continue...
Capitalism - historical and cultural context...
During economic crises, some may ask "Does capitalism work?". In this recent article from Knowledge@Wharton, this question is revisited by the author of a 1980 cover story from Time magazine. George Taber discusses the concept of "creative destruction", life cycles of large corporations, the innovation of entrepreneurs, the business cycle of boom and bust, and cultural differences in applying solutions to economic problems. He concludes:
"As Washington policymakers search for ways to solve the current economic crisis, it is crucial that they keep in mind their country's heritage and tradition. The American brand of capitalism rests on creative destruction, innovation and, ultimately, entrepreneurs. It is impossible to rebuild the superstructure of U.S. prosperity by destroying its foundation."
Friday, March 13, 2009
Family business...
"Family Business" is a trade magazine and a "guide for family companies". Family Business recently published a ranking of the top 100 U.S. family companies with multi-billion dollar revenues, last published in 2003. The current research was conducted in the summer of 2008. The ranking includes publicly-owned companies, such as Wal-Mart (#1), as well as private enterprises such as JM Family Enterprises (#27) in FL.
A family business, as defined here, differs from a home-based business, which would normally also be family-owned and a considerably smaller enterprise. One useful resource for researching home-based businesses is the ReferenceUSA database, to which the USF libraries subscribe.
A family business, as defined here, differs from a home-based business, which would normally also be family-owned and a considerably smaller enterprise. One useful resource for researching home-based businesses is the ReferenceUSA database, to which the USF libraries subscribe.
Saturday, March 7, 2009
international marketing - Starbucks in China, etc....
A recent article in the China edition of Knowledge@Wharton focuses on some of the challenges faced by U.S. marketers in China and India. For example, Starbucks was marketing coffee drinks to a world of tea drinkers with a different sense of brand loyalty. In India, Staples had to 'explain' their product offering to consumers who use the word "staples" only for foodstuffs.
For students interested in international marketing, subscribing to the Knowledge@Wharton newsletters is a convenient way to keep current on some of the larger trends and issues.
For students interested in international marketing, subscribing to the Knowledge@Wharton newsletters is a convenient way to keep current on some of the larger trends and issues.
Tuesday, March 3, 2009
"Eco Bounty" - green marketing in a recession
The March 2009 briefing from Trendwatching.com is dedicated to "Eco Bounty" -- consumer trends in environmental marketing during a recession:
"While financial woes may hold back some green initiatives, the future has never looked greener. Mainly because creating a more sustainable economy is not an option, but a necessity. And we all know that necessity is the mother of invention. Which is why this month, amidst crumbling banks, G20 meetings and stimulus plans, we highlight 12 eco sub-trends that any marketer or entrepreneur can act on today...."The report identifies and discusses the following 12 eco sub-trends:
ECO-FRUGAL; ECO-STATUS; ECO-INTEL; ECO-STURDY; ECO-FEEDERS; ECO-GENEROSITY; ECO-SUPERIOR; ECO-EMBEDDED; ECO-EDU; ECO-TRANSIENT; ECO-VERTISING; ECO-EXPECTATIONS.The report is also available as a 20-page pdf format document.
Subscribe to:
Posts (Atom)
Posts
